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University of Bridgeport Textbooks > Information Technology for Management

Information Technology for Management 9th edition




Authors:Efraim Turban, Carol Pollard, Linda Volonino, Gregory Wood, Gregory R. Wood

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Information Technology for Management Description

Information Technology for Management, 9th Edition by Turban, Volonino, and Wood engages students with the most up-to-date coverage of current and emerging IT trends. Over the years, this leading IT textbook has distinguished itself with its emphasis on illustrating the use of cutting-edge business technologies for achieving managerial goals and a competitive edge. The Ninth Edition continues this tradition with coverage of emerging trends in Mobile Computing and Commerce, Data Visualization, Data Management, IT Virtualization, Social Media, Cloud Computing, Big Data, Analytics, along with new advances in established areas of Information Technology

This text's leading edge focus is even reflected on the cover image representing Big Data, the hottest new practice to drive better tactical and strategic decisions. Big Data used to be a technical problem, but now it's a business opportunity

A key theme of this text is that the power of IT to turn challenges into opportunities, to create new markets and industries, to disrupt the way work is done, and to make commerce more social and mobile stems from the creativity and talent of managers-not just the capabilities of technology Managers now need talents and skills that weren't part of our vocabulary five to ten years ago, or even five to ten months ago

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