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International Business (7th Edition)

Author Information

Ricky W. Griffin, Mike W. Pustay

Product Details

ISBN: 9780132667876

Publish Date: 01/19/2012

Publisher: Prentice Hall

Number of pages: 600

Description

International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this reader-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.


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